LONDON, July 02, 2025 (GLOBE NEWSWIRE) — As Amazon Prime Day approaches, global demand for high-performance consumer electronics is once again on the rise. According to third-party data, electronics sales during Prime Day 2024 saw an 18% year-over-year increase, with gaming monitors and productivity devices among the top-performing categories.
*The G2411P features a 200Hz refresh rate and 1ms response time
In response to this momentum, emerging display brand KOORUI has announced a focused lineup of new products for Prime Day, including the gamer-optimized G2741L featuring Dual-Mode display technology. The entry-level high-refresh-rate G2411P, and the 34-inch curved ultrawide 34E6UC designed for immersive work and entertainment setups. A bundle featuring G2741L and G2411P will also launch globally, offering a versatile dual-screen solution. Meanwhile, the sleek E2412F caters to professionals and content creators seeking efficient and minimal design.
Founded on May 4, 2021, KOORUI was born with a clear mission: to enhance the human visual experience through high-quality, high-performance display products. The brand quickly expanded across major online platforms including Amazon, TikTok, Youtube and Walmart, supporting a wide range of use cases from gaming and work to content creation.
Behind KOORUI lies a strong foundation of industrial and supply chain expertise, drawing on the capabilities of one of China’s leading display manufacturing enterprises. While it operates independently as a consumer-facing brand, this technical backing empowers KOORUI to deliver products that balance innovation, quality, and scalability.
Industry analysts see KOORUI as a representative of a new generation of tech brands going global. Its scenario-driven product strategy—centered around user context rather than specs alone—offers a differentiated approach in a crowded display market.
“Prime Day is not just a sales moment, but a global stage for brand visibility,” note observers. For KOORUI, it’s a chance to link product innovation with global user recognition, while subtly showcasing the growing strength of Chinese display technology in the international arena.
