CANNES, FRANCE — May 12, 2026 — Hollywood star Demi Moore, a jury member at the 79th Cannes Film Festival, has called on the film industry to stop resisting artificial intelligence and instead find ways to collaborate with the fast-evolving technology.
Speaking at a press conference ahead of the festival’s opening ceremony on Tuesday, Moore said the battle against AI is one the creative community is destined to lose.
“AI is here. And so to fight it is to, in a sense, fight something that is a battle that we will lose,” she told journalists. “So to find ways in which we can work with it is a more valuable path to take.”
Moore, who earned her first Oscar nomination for the body-horror film The Substance after its Cannes premiere in 2024, also raised concerns about whether the industry is doing enough to safeguard artists and creatives.
“Are we doing enough to protect ourselves? I don’t know,” she added. “And so my inclination would be to say probably not.”
The comments come as the role of AI in filmmaking remains a hot topic at Cannes, which bills itself as a protector of cinematic art. While the festival bans the use of generative AI in competition entries, discussions about the technology’s impact on screenwriting, visual effects, and production have dominated this year’s event.
Moore is one of nine jury members who will decide the winners of the Palme d’Or and other top prizes, to be announced on May 23.
Jury president Park Chan-wook — the first Korean filmmaker to hold the position — also addressed the press conference. He reflected on the global rise of Korean cinema since his breakthrough film Oldboy screened at Cannes in 2004.
“Kore a is no longer at the outskirts of the global cinematic industry,” Park said through a translator. He credited the expansion of the industry’s center itself for allowing greater international recognition.
Park pledged not to show bias toward the sole Korean entry in competition, Na Hong-jin’s Hope, and described the jury’s task of ranking the 22 competition films as both “meaningless” and deeply valuable.
The 79th Cannes Film Festival runs until May 23.
Reporting based on Reuters coverage and live press conference footage. Life News Agency will continue to follow AI developments in entertainment.
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