SINGAPORE, Aug. 20, 2025 /PRNewswire/ — CIMB Singapore has once again been recognised for delivering outstanding customer service, securing a spot in The Straits Times “Singapore’s Best Customer Service Survey 2025/26” for the third year running.
The survey conducted by The Straits Times and international market researcher Statista, evaluated feedback from over 10,000 customers in Singapore. These results were based on over 100,000 customer assessments across a wide range of brands. Participants included individuals who had made purchases, used services, or researched products and services within the past three years. Only the top 3 to 5 brands in each category with the highest scores were recognised as Singapore’s Best Customer Service 2025/26.
“Service excellence is in our DNA. To be recognised three years running is truly humbling, and it is a reflection of the dedication of our people who live our purpose of advancing customers and society every day. We are equally grateful to our customers for constantly inspiring us to raise the bar,” said Victor Lee, CEO of CIMB’s Growth Markets and Singapore.
Putting customers first in a competitive market
As a challenger bank in Singapore, CIMB differentiates itself by combining the strength of its ASEAN network with a laser focus on customer needs. From simplifying banking processes to delivering better value and faster, seamless solutions, CIMB Singapore continues to innovate and stand out in one of the world’s most competitive financial markets.
This approach has translated into remarkable growth: from 2020 to 2024, the bank’s consumer customers grew 2.1 times while its commercial client base expanded 2.6 times. In 2024, CIMB Singapore delivered record-breaking results, achieving a 39% year-on-year increase in profit before tax and a return of equity of 19.9%.
Redefining service excellence
CIMB Singapore continues to set the standard in service excellence, from providing a full suite of fixed deposit services 24/7 via the CIMB Clicks mobile app, to offering dedicated relationship managers for Preferred and business clients, or delivering quick, hassle-free personal loans when customers need them most.
In a world of constant change, CIMB remains unwavering in delivering what matters: customer-first experiences that make banking simpler, faster and more rewarding.