KUALA LUMPUR, MALAYSIA December 12, 2025 Berjaya Air Sdn Bhd has unveiled a historic milestone in regional aviation with the introduction of the world’s first ATR 72-600 featuring a bespoke 26-seat Business Class Highline cabin. Presented at an exclusive route event at The Boulevard, Berjaya Times Square Kuala Lumpur, the reveal marks a significant leap forward in Berjaya Air’s mission to deliver elevated yet accessible air travel under its signature philosophy of Affordable Luxury.
Purposefully conceptualised to offer refinement without excess, the Business Class Highline cabin delivers a serene private-cabin atmosphere, enhanced comfort through sculpted seating and generous! legroom, and a private-jet-inspired inflight ambience. This pioneering configuration sets a new benchmark for short-haul travel by balancing elegance, practicality, and accessibility in a way that is both aspirational and attainable.
The unveiling also celebrated Berjaya Air’s expanded regional network, which now includes enhanced connectivity to key destinations across Thailand, Vietnam, Indonesia, and selected locations in Malaysia. This development underscores the airline’s commitment to strengthening regional access, while redefining the passenger experience.
Complementing the aircraft reveal, the event showcased a collaborative presentation with Berjaya Hospitality Group, offering exclusive travel and stay privileges across its international portfolio of hotels, and resorts. Guests were introduced to a range of limited-time promotional offerings, curated stay and-fly packages, and special hospitality privileges. The event further featured a series of lifestyle, activities, and giveaways, creating an engaging platform for attendees to experience the brand’s broadened commitment to quality travel and leisure.
Group CEO of Berjaya Land Berhad, Mr. Syed Ali Shahul Hameed said, “The introduction of the world’s first ATR 72-600 Business Class Highline is a defining moment not only for Berjaya Air, but for the entire Berjaya Group. This innovation reflects our commitment to elevating the regional travel landscape with products that combine luxury, comfort, and accessibility. As we expand our aviation and hospitality offerings across the region, we remain focused on delivering exceptional value and seamless experiences that strengthen Berjaya’s position as a leading lifestyle and travel group.”
General Manager of Berjaya Air, Mr. Mohd Amri bin Mohd Akib also said, “The unveiling of the ATR 72-600 Business Class Highline marks an important milestone for Berjaya Air as we continue to redefine what short-haul travel can be. This achievement reflects our commitment to innovation and to delivering elevated, thoughtfully designed experiences that embody our vision of Affordable Luxury for every traveller.”
Today’s unveiling signifies Berjaya Air’s entry into a new chapter, one defined by heightened sophistication, thoughtful design, and an unwavering commitment to delivering Affordable Luxury to a broader regional market.
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